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Simple Wedding Photography

Photography Concentrate

Simple Wedding Photography — eBook

Simple Wedding Photography



Wedding photography is simple.

But don’t confuse simple with easy!

Shooting weddings and building a successful business requires a ton of hard work! You take on a huge responsibility documenting this once in a lifetime event. The images you create will be all that is left to tell this story to future generations. Wedding photos are truly valuable.

Wedding photographers are lucky. They get to shoot incredible events and spend time with people on one of the happiest days of their lives. 

And while a wedding is a long and complex event and a business has a ton of different parts, there are just a few simple ideas that underly success:

  • Storytelling - A wedding is a story. But what’s it about, and how do you tell it with your photos?
  • Client Experience - Running a service business means taking care of your clients. What are the steps you can take to find clients and create a great experience for them?
  • Preparation - There are no do-overs with a wedding. What do you need to do to prepare and how will it make your photos better?

Simple Wedding Photography is a downloadable eBook that walks you step-by-step through the process of shooting a wedding. You’ll also learn how to start, and run, a successful wedding photography business. You can download it immediately, and begin learning right away!

What You’ll Get

What you’ll find inside:

  • First up you’ll get a 200 page beautifully designed PDF, filled with practical information you can use.
  • Written in a casual, “real speak” manner, like a conversation with your photographer friend!
  • Packed with over 220 photos to help you see the concepts in action.
  • Includes diagrams and examples to make ideas easy to understand
  • Can be viewed on any computer, and your iPad for a super enjoyable learning experience
  • Unique interactive navigation makes it not just a book, but a valuable reference to use over and over again

And if that wasn’t valuable enough, you’ll also get the following awesome BONUSES!

  • A complete client wedding album design to demonstrate storytelling start to finish
  • We’ll walk you through the sample album with a video screencast commentary
  • Wedding Day Worksheet to make sure you get all the critical information
  • Wedding Prep Checklist so you’re completely prepared for the big day
  • Wedding Day Shot List for a clear look at all the must have images to create
  • Post-Wedding Report Card for easy review and future improvement
  • Brand Identity Worksheet to help figure out the message behind your brand
Just by reading Part One I feel much more confident in my abilities as a wedding photographer. I have my very first wedding in May of this year and this book has been an invaluable resource so far! Thanks so much! :) - Jennifer Lynn

Upload from February 16, 2012

“I absolutely love your wedding eBook! Love your conversational approach with very little jargon. Definitely got me engaged without a single yawn. Keep up the awesome work, I have learnt so much from you!” - Robbie Muyargas

Here’s What You’re Going To Learn

Simple Wedding Photography is broken up into the two halves that comprise a wedding photography business. Here’s what you’ll learn in each section:

Shooting

  • Why wedding photography is so important and the role of a wedding photographer
  • What gear you need to shoot a wedding (cameras, lenses, important accessories)
  • Tips on camera settings
  • What makes up style
  • The difference between photojournalism vs. portraiture
  • Storytelling: how to tell the story, who you’re telling the story to and where the story will be told
  • Why natural light is amazing for weddings
  • Tips on composition for interesting photos
  • The importance of engagement sessions and how to handle them.
  • Helping your clients prepare for their engagement session
  • What questions to ask during the engagement session to help build trust with your couple.
  • Tips for effective location scouting and what to look for
  • Why you should attend rehearsals and how to get the most out of it
  • What to do the night before the wedding to prepare
  • Shooting a wedding step-by-step
    • How to start the day off right with awesome getting ready shots
    • Important details of the bride and groom you don’t want to miss
    • A step-by-step guide to how to cover a ceremony
    • 10 steps to great family formals and what groupings to get
    • How to setup and shoot a first look
    • Why you need a portrait plan
    • How to get a lot of variety out of a single location
    • How to use natural light during the portrait session
    • Essential Posing & Directing tips
    • Great activities to engage the bridal party
    • Important details to cover at the reception
    • Why speeches are a great opportunity for candids and how to shoot them
    • Getting great dance shots
  • What to do with the photos once you get back home

Business

  • Honest advice for booking your first wedding
  • Tips for making your first wedding really count
  • Creating your first sample wedding album
  • Getting started setting up your business
  • What you need to do to make your business official
  • How an accountant can help you
  • Essential clauses you should have in your contract
  • What software you’ll need
  • The importance of budgeting
  • What products to offer and why
  • Important factors to consider when setting your prices
  • Common pricing mistakes
  • Strategies on putting together wedding packages
  • The two main sales strategies for wedding photographers
  • Tips on selling and why it’s not so scary
  • How to get paid
  • Where to meet clients
  • Why your brand is so important
  • How to define your brand
  • Design essentials
  • Why you should hire a graphic designer
  • The big ideas behind marketing
  • Core marketing strategies
  • Working with clients
  • How to create a great experience for your clients
  • Walk through of an initial consult, and why it’s not about you
  • What to do when a client books you
  • Why the pre-wedding meeting is vital
  • Continuing the experience with a post-wedding meeting
  • Why managing client expectations matters and how to do it
  • How to turn problems into happy clients.
If only I had Photography Concentrate’s newest offering, “Simple Wedding Photography” as my playbook when I was starting out in this business, I know I would have achieved success much earlier as a documentary wedding photographer. At 200 pages, it’s a tome, full of great information for the beginner or intermediate wedding photographer, looking to gain traction in a very tumultuous industry. If I ever wonder about how to do something, I am sure that this is the book that has the answers I am seeking. - Seshu, www.tiffinbox.org

Here’s the full Table of Contents for you to check out: 

Upload from February 16, 2012

Upload from February 16, 2012

And a few sample pages:

Upload from March 07, 2012

Upload from February 16, 2012

Who this eBook is For:

  • Anyone who finds wedding photography and business intimidating and wants to learn how to simplify it
  • Photographers who want to get into wedding photography, but don’t know how to start
  • Established wedding photographers looking to survey areas where they could improve in their shooting and business
  • Industry related professionals who would like to know how wedding photography works (planners, vendors)
  • Brides and grooms who want more insight into wedding photography so they can hire the right shooter for them
  • Anyone who is interested in wedding photography but don’t know if it’s right for them
  • Anyone who wants to simply learn more about wedding photography

Simple Wedding Photography is a valuable resource if you are considering breaking into the wedding photography market. I wish this had been around when I was just starting out shooting weddings! - Jamie Swanson, www.themoderntog.com

60 Day, Money Back Guarantee

If you’re not satisfied that Simple Wedding Photography has taught you more about wedding photography within 60 days, just let us know and we’ll refund you your money.

That’s how confident we are that this eBook will help you understand how to shoot a wedding and the business behind it. 

Download Your Copy Today!

This eBook is full of concentrated top-notch information and visuals, and will save you countless hours trying to piece the info together yourself! It’s an incredible value at only US$39.95.

To get your copy of Simple Wedding Photography and all the extra bonuses simply click the “Get It Now” button below.

You’ll be taken through our checkout where you can pay via Credit Card or Paypal, and get immediate access for download.

Upload from February 16, 2012

FAQ

How long is the eBook?

The eBook is an 200 page PDF that also includes bonus PDF worksheets and checklists, along with a sample wedding album design and a video screencast commentary on the album design.

What file type is the tutorial?

The eBook is supplied as .pdf files, along with one .mov video file. You’ll need a PDF viewer (Adobe Reader is free), and Quicktime or VLC (both free) to view the videos.

Can I view the eBook on an iPad?

Yes! Simple Wedding Photography looks beautiful on the iPad. Simply download the book to your computer and then upload it to a PDF reader app on your iPad. You can use the iPad’s built in iBooks app to view the PDF, or the free Adobe Reader app. But in order to make full use of the built in navigation (table of contents/previous/next/back buttons at the bottom of each page) we recommend the GoodReader app (probably the best PDF viewer app out there!).

Is the eBook for Mac or PC?

Both! 

What forms of payment do you accept?

We accept Visa, Mastercard, American Express and Discover credit cards, and Paypal.

What currency do you charge in?

All prices are in US dollars.

Still have questions?

Give us a shout at friendlysupport [at] photographyconcentrate.com. We’re more than happy to answer any questions you have!

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